Counterfeit products are the products, that include the objects of the intellectual property and that the produced, distributed and/or transferred through the customs border with the infringement of the intellectual property rights in the interested parties.

The distribution of counterfeit products significantly affects the reputation of the rightsholders and also endangers consumers of such products.

To minimize the negative effect of the counterfeiting and to prevent infringement of the holders’ rights on the territory of Ukraine, the following actions can be conducted:

• entering IP objects into the Customs Register of Intellectual Property Objects;

• monitoring and detection of counterfeit products (including on the Internet);

• preparation and sending of cease and desist letters to the infringers;

• preparation and forwarding claims of illegal use of the IP objects to administrative state bodies or/and submitting claims and starting court proceedings.